Top 3 IKEA Pranks of All Time A comedy article
by Luke McKinney 11,088 110 03/09/2010 01:10 AM 8556 views
IKEA is the Swedish home furnishings company that provides practical furniture for 100% of all students who can actually furniture. IKEA has long been the target for jokes, based on:
a) The quality of their merchandise ("IKEA" is Swedish for "particle board");
b) Their wacky product names (generate yours here); and
c) The way they throw all the parts into a box and require you to assemble it yourself, using strange IKEA-people diagrams:
So let's look at three IKEA jokes which are actually funny. Henceforth our Top 3 IKEA Pranks of All Time.
1. The IKEA Dinner Party
Your average IKEA store has everything you need for a delightful social gathering: a dining room, child care, and plenty of spacious, impeccably-decorated areas to relax with your friends -- which is exactly what this group of pranksters did in an IKEA in Sacramento.
Over two-dozen dapper folks descended on the IKEA cafeteria, hosting an economically-priced dinner party before retiring to (several) well-appointed living rooms for Boggle and Bananagrams.
Budget cutShakespeare Bond hardest of all.
No one from IKEA hassled the group of pranksters, giving them a delightful way to spend an evening of completely free entertainment (except for the price of the Swedish meatballs for dinner).
2. The Waterfall Bed
Ah, the luxury of the German WASSERFALL bed.
Of course WASSER means Water, and German prank TV show "Verstehen Sie Spass" convinced IKEA to market their combination bed/bath/not-looking-like-a-bath product on several suspiciously young and attractive, tight-topped German women. Which we're sure was a total coincidence, or at the very least fantastic editing. (Cut to 2:50 for the "big finish" -- or perhaps we should say "big Finnish.")
3. IKEA's Concept Car
The very best IKEA prank was pulled by the company itself, advertising the "LEKO" as an incredible eco-concept flat-pack car supported by several Green Funds, self-assembled from wood and screws, and almost half believable if you're a bit thick until you realise its release date is April 1st.
Instead it was incredibly effective advertising for Covoitureage, an IKEA-supported French carpooling website -- a great stunt, and proof that pranks are perfect PR, especially when pulled by the Swedish.